Principle | Brand & Design Agency | Dublin, Ireland

Digital Design

Website Planning

As you’d expect, failing to plan a website delivery can have its consequences. It’s a key foundation stone, piecing together the jigsaw in advance and avoiding the expensive consequences of backtracking on its design or development.

Primarily, it’s important to clarify the roles and responsibilities within the project and ensure there will be no fallen trees blocking the road. To do this we employ a methodical approach to ensure that from the broader digital strategy through to final content generation, and everything in between, the website plan details the elements and expectations for the project.

  • Overall Strategy
  • Information Architecture / Site Map
  • Development Platforms / Language
  • Hosting / Domain Arrangements
  • Content Generation / Keywords / Copywriting / Photography / Sources